Are you looking for a way to increase your online business web site’s relevance to search engines like Google?
One of the best ways to capture the attention of an information hungry audience is to have what the web surfers are looking for, but that’s just common sense, right? Sure it is, but where do you go to find out exactly what people are looking for?
I have an answer.
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…No, it’s not porn.
According to a research study, 8 in 10 Americans say they’ve used the internet to pursue and learn more about their hobbies. The online hobby population has grown from about 45% in 2005 to 59% in 2007 for all American adults.
“In a prior survey, 77% of internet users said they had used the internet to search for information about a hobby and 20% of internet users did so on a typical day.” [Read more →]
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Here are some myths that many webmasters faithfully follow. Test results show proof that these are no correct theories. They may be understood incorrectly or invented by wanna be gurus seeking attention. So let us start with the number.
Link exchanges are dead myth. [Read more →]
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We are a looks driven society whether we like it or not. A person with the best personality in the world will often get overlooked if they don’t appear attractive, and the simple fact is that this subconscious reaction is just as prevalent on the Internet. Even the most seasoned online marketer would not have a high sales ratio if his page looked like it was designed by a 12 year old.
Does your website need a makeover?
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To succeed in search engine optimization you must do the right things, but do them right as well. So let us start with not so common mistake number one.Bad Linking.
Not linking to your linkspage using a text link. Many webmasters link to their linkspage, resources page or whatever you want to call it within a drop down menu, or using an image that links to the page. [Read more →]
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This is something that most people will find easy to do, since many alraedy watch a lot TV.
From TV you can discover which are the hot topics. Have you ever noticed that all hot topics on TV will also become hot on the Internet? [Read more →]
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Anyone who uses MySpace can attest to the ridiculous volume of spam, most notably when it comes to so called “friend requests”. You aren’t a fool, and you see the tremendous marketing potential that lies in these social mega sites, but you don’t want to waste your time and energy only to be labeled as a spammer and subsequently banned from the site altogether.
So what’s a marketer to do? Read on, MacDuff.
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First of all you want to make it as easy as possible for webmasters to exchange links with your website.
Give them what they expect. The expect a decent links page. Some prefer that you have a maximum of thirty five or forty links per page. So putting thirty five links per page is acceptable. You need to have categories and sub categories, so when webmasters visit your website they know you already have a place where you can put their link. [Read more →]
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When Google bounded on to the ‘net, there was little doubt they were the underdog of search engines, and yet a few years later they were the undisputed leader all because of one word – relevance. They carried the same principal to their Adwords program when they broke into the field of online marketing and now advertisers worldwide are reaping the financial rewards.
How does it Work?
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Do you ever ask this question? What do search engines want?
Here is why it is important to know what Google wants. First of all make friends with search engines and never ever try to cheat them. [Read more →]
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